First, let me get this out of the way – libraries are not in competition with tech companies such as Google and Amazon. You only need to look at the search results for “what really happened to dinosaurs?” to know Google isn’t doing the best job answering reference questions. And sure they might not be “evil” but they sure as heck are “good” (and even … Continue reading What Happens to Library Employees When We Fall Prey to the Competition Fallacy?
These videos are from Chris Brogan’s Over Night Success Series. There are 9 videos total covering topics such as Grinding vs Clocking – Time and the Overnight Success, Pity Party, Small Talk is Big, Belief Systems, The Competition, What it Takes, No Excuses & A Call to Arms. These videos are great even if you aren’t an over night success, even if you aren’t a … Continue reading For Those Who Are an Overnight Success and For Those Who Aren’t a Video Series From Chris Brogan
Carie Lewis has a great guide to monitoring your brand using iGoogle, it’s easy, free and most of us already have a Google account, plus it pulls all the information into one place. She includes 5 different categories: Brand – mentions of your name, including acronyms, misspellings, etc Current – issues that people are talking about that involve you right now Detractors – people you … Continue reading Monitor your brand