Tag Archive for Video

If I made a commercial for Trader Joes

I found this video on Beth’s Blog and she links to Logic + Emotion which recommends some steps Trader Joes should take in response.  The video is mostly complimentary but points out some negatives too.  What if this video was…

Do you know what information is?

As librarians we often say we’re in the information business.  But do you really know what information is? I know I’m guilty of confusing the medium with the message, maybe not always, but definitely sometimes blatantly stolen from the MLxperience…

The Girl Effect

I’m showing this for two reasons, one it’s a great example, two I believe in the message. Last month I wrote about using stories to market your library.  This is another great example of storytelling.  This one isn’t about libraries,…