Posts Tagged ‘ customers ’

Libraries and Transliteracy – the video version

October 7, 2009
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I took my slideshow on transliteracy and turned it into a video.  I was curious about how easy it was to turn a slideshow into a video (its super easy!) so I thought I’d try it.  Most of my presentations aren’t meant to stand alone and so don’t really translate well to video. When I was putting the transliteracy one together I wanted it to be able to stand alone, so I thought I’d give it a try. A little self indulgent I know But anyway here it is. Learn more about transliteracy Bookmark on Delicious Digg this post Share on FriendFeed Share on netvibes share via Reddit Share with Stumblers Tumblr it Buzz it up Subscribe to the comments on this post Print for later Tell a friend

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Libraries and Transliteracy Slideshow

October 1, 2009
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I haven’t been able to stop thinking about transliteracy and how important the concept is for libraries and librarians. I’ve created a slideshow I hope conveys the message and is easy to share. I have also added page with information on transliteracy. Libraries and Transliteracy View more presentations from Bobbi Newman. Bookmark on Delicious Digg this post Share on FriendFeed Share on netvibes share via Reddit Share with Stumblers Tumblr it Buzz it up Subscribe to the comments on this post Print for later Tell a friend

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How social media can hurt your library

August 26, 2009
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How social media can hurt your library

We’ve all seen warnings and stories about people getting fired from their jobs because of status updates or photos on social medial sites like Twitter, Facebook and blogs. CNN is has a new one with some social networking don’ts 1. Don’t announce interviews, raises or new jobs 2. Don’t badmouth your current or previous employer 3. Don’t mention your job search if you’re still employed First I think number 2 should include – “or coworkers”, really nothing good can come of that either. But the point I want to add for librarians (library workers) everywhere is 4. Don’t badmouth your customers. We all get frustrated, we all have bad days,  I understand that, but venting on social media sites isn’t the solution and it could cause real problems for your library.  Your customers may read what you wrote, they are more tech savvy than you give them credit for. In addition to some old fashioned hurt feelings this can lead to some real problems for your library. They could complain to someone at the library, which means staff will need to spend time dealing with this issue. They could email it all their friends or maybe the newspaper, this is

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The Hazards of Leading Culture Change

August 17, 2009
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The Hazards of Leading Culture Change

I’m thinking about change and culture and innovation a great deal these days so I’m reading everything I can get my hands on.  I came across this paper, or manifesto – The Hazards of Leading Culture Change. Its concise but packed with good stuff! Some of my favorite points: When you are up to your backside in alligators, it is hard to remember you were there to drain the swamp. …the illusion of advancement is far worse than none at all. Three turtles sat on a log in the edge of the swamp. One decided to jump in. How many are now on the log? Nope, there are still three. Deciding and doing are not the same thing. Leaders sometime achieve their positions through competencies in other than superior leadership of people. Without hands-on trial and error and confrontation of outdated behaviors – all done with a helpful but unswerving facilitator – employees will not likely give up obsolete tasks Old ways can die hard – for employees and for customers.  Even if the old way has been a negative to customers, they have learned to deal with it. They also can harbor some of the same cynicism as employees,

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Monitor your brand

June 15, 2009
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Carie Lewis has a great guide to monitoring your brand using iGoogle, it’s easy, free and most of us already have a Google account, plus it pulls all the information into one place. She includes 5 different categories: Brand – mentions of your name, including acronyms, misspellings, etc Current – issues that people are talking about that involve you right now Detractors – people you know don’t like you but talk about you Competition – people in the same space as you Staff – prominent people in your org, like your CEO And includes a great list of places you should monitoring: Google Alerts – I hope you know what they are and are already using them! Filtrbox – a paid monitoring service to make sure we catch everything Tweetmeme – tells you the most popular tweets about a subject Twitter Search – shows tweets containing a certain keyword (we don’t use this anymore because we use Tweetdeck separately) Technorati – shows blogs that mention certain keywords Blogpulse – another blog monitoring tool Digg – shows most popular articles on the web Boardreader – shows forum posts by keyword Some additional readings 100 Personal Branding Tactics Using Social Media Top

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photo by Beth Tribe

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