Notes from the 2009 Internet Librarian Conference Micro Interactions, Conversations, & Customers: Sweet Tweet Strategies David Lee King Julie Strange Amy Kearns David – tools for interaction Comments Start conversation and add value – except maybe on youtube Status updates – twitter facebook myspace Casual conversation Meet ups Retweet – that was cool content, I’m going to share it again Likes, thumbs ups, ratings, favorites You can subscribe to someone elses twitter favorites by RSS feeds, let someone else do the work for you How to achieve engagement nirvana 1. Say the stuff in your head – but not everything, Healthy debate is good 2. Have to give to get, you can’t “get” something without using it, how do you get to know a friend f2f? you interact 3. ask & ye shall receive, allows you to ask a question & get 20 responses 4. listen – listen first, 5. Dangle a carrot – tempt them to engage, offer a reward for engagement, ask leading questions 6. don’t be dishonest, if you’re dishonest or shaddy sometimes that’s amplified on the internet Bonus – tools that will help, get stats, facebook stats – demographics, flickr has stats too – these are

Read more »